Case study: Atlas — a foldable electric scooter designed by Talanja Doan to improve urban micro-mobility, with lights at the base of the standing board that double as traffic-visibility and docking-station-availability indicators.

Atlas

Improving micro mobility services

Description

Atlas is an electric scooter designed to improve micro mobility in cities. Its main features include foldability and visibility, making it a convenient and safe option for riders.

Strategic research / Product design / Color, material and finish  
Atlas electric scooter — three-quarter hero shot
Atlas scooter — close-up of the integrated standing-board lights

The lights located at the bottom of the standing board not only ensure visibility in traffic, they are also a quick indicator of which scooters are available at the docking station.

Atlas scooter folding mechanism in motion
Atlas scooter folded for storage
Atlas scooter handlebar detail
Atlas scooter docking station detail
Atlas scooter on a city street
Atlas scooter color, material and finish exploration
Atlas scooter rendered against a studio backdrop